Programmatic Advertising: Understanding Its Functionality and Key Components
In the world of digital advertising, programmatic advertising has come a buzzword in recent times. With the rise of online advertising, tradition...
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B2C Marketing Strategies – Things You Need to Learn
B2C marketing is a strategy businesses use to offer their products and services directly to customers. The purpose of B2C marketing is to establi...
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A Step-by-Step Guide to Creating an Effective Customer Journey Map
As a business owner or marketer, understanding your customer’s journey is essential to provide an exceptional customer experience. A custom...
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Google Data Studio: What It Is And How To Use It In 2025
In the modern business industry, data plays a very crucial role when it comes to marketing. Having the capability to visualize data will help bus...
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What is Affiliate Marketing and How to Get Started
Everyone is more serious about searching for new avenues to make money online. In 2022, it has become one of the most popular ways to generate in...
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Customer Segmentation and Its Importance In Marketing Campaigns
Nowadays, audiences expect personalized marketing. As per research, 80% of customers are more likely to buy a product from a brand if they offer ...
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D2C Marketing: The Digital Strategies You Must Adopt
Do you know that expected D2C E-commerce sales are expected to reach 175 billion USD? The D2C selling model is booming with many new businesses n...
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Google Web Stories: All That You Should Know
Google Web Story is a web based story version introduced by Google. Just like other stories, they are a dynamic feature that blends images, anima...
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What Impact Will Metaverse Have on Digital Marketing?
The Metaverse has taken the world by storm. It seems the future is Metaverse as it’s destined for positive growth. This also opens new vent...
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What Is Discord And Why This Platform Is Vital For Marketing?
Discord is a free service digital community platform that allows individuals to interact or communicate. The platform lets people chat, engage in...
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